Simon Sauntson is the public affairs manager for ELSPA (the Entertainment and Leisure Software Publishers Association), having previously worked in the digital content sector at the former Department of Trade and Industry.

ELSPA is the trade association for video games publishers in the UK. ELSPA was formed in 1989 to establish a specific and collective identity for the country's video games industry and has grown to its current membership to almost 60 companies.

ELSPA works to protect, promote and provide for its members' interests via a number of activities including IP crime enforcement, research, sales charts and reports and political lobbying. It also ensures its members publish games which are responsibly age-rated with the pan-European PEGI ratings system to ensure parents can make informed choices when purchasing games for their children. ELSPA also helps organise a number of key gaming events in the UK including the annual London Games Festival, staged every October. For more information, visit www.elspa.com.